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How Cavs Fans Can Play a Part in Replacing LeBron James Banner
- Updated: September 9, 2018

The iconic Nike banner that once displayed former Cleveland Cavaliers forward LeBron James came down two months ago after the NBA superstar announced that he was signing with the Los Angeles Lakers. The successor to this memorable image is in the midst of being created, with fans having the opportunity to offer their input about what ends up being depicted.
On Friday, the proposed plans for that design were presented by the Cleveland Planning Commission. WKYC.com detailed what’s involved:
“The new design features one of the guardians of the Hope Memorial Bridge that connects Lorain and Carnegie avenues and says, ‘All for The Land.’ The banner also bears the Cleveland Cavaliers and Destination Cleveland logos.The new design features one of the guardians of the Hope Memorial Bridge that connects Lorain and Carnegie avenues and says, ‘All for The Land.’ The banner also bears the Cleveland Cavaliers and Destination Cleveland logos.”
The involvement of fans will take place through their sending of photographs that they feel should also be part of the banner. This process ends on Sept. 21 at 5 p.m. ET, with a limit of one submission per e-mail address.
The original James banner was first put up during his first tenure with Cleveland, which ended in 2010 when he left for Miami, with a new version put in place when he returned four years later. In 2016, a proposed move to temporarily replace the banner in order to recognize the Republican national convention caused such an uproar that the James banner stayed in place. That came in the wake of the future Hall of Famer leading the franchise to its first-ever NBA title.
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